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Methodology

How we assess

We read the ingredient list, look each ingredient up in a database we curated from regulators’ own publications, and tell you what those sources say — with the source attached. When we don’t know, we say so.

The four verdicts

What each one means

  • No flagged concerns for your selected context in the sources we reviewed. Not a certification — it means we looked and found no flags.

  • The evidence is context-dependent or contested: fine for some people or uses, flagged for others. We always tell you which context triggers the caution.

  • A major regulator restricts or prohibits this ingredient for this kind of use. We name the authority, quote the finding, and link the source.

  • Not in our database yet, or not yet assessed. We never guess — you can request an assessment with one tap.

The product’s verdict is its worst ingredient verdict for your context. A product with unassessed ingredients can’t get a clean Clear — you’ll see Clear plus an “N not yet assessed” badge. Verdicts are computed by fixed rules — no verdict is ever generated or reworded by an AI model.


Where it comes from

Our sources

  • EU CosIng. The European Commission’s cosmetic ingredient database and the EU Cosmetics Regulation annexes.
  • EFSA. European Food Safety Authority scientific opinions on food additives, including population-specific caveats.
  • FDA. US Food and Drug Administration GRAS and SCOGS evaluations.
  • PubChem. The US National Library of Medicine’s chemistry database, used to identify substances across their many names.
  • Peer-reviewed studies. Published research cited by DOI where a regulator’s position rests on it.

Product lookups by barcode use Open Food Facts, the open product database. The sources don’t endorse BriskGuide — we report what they published, and you can check us.


The moat

Why the same ingredient can differ

Whether an ingredient matters depends on who is exposed and how. Phenoxyethanol, a common preservative:

Adult face cream
Baby · nappy area

Same ingredient, different question, different answer — and both answers show their source. That’s why the app asks who you’re checking for.


Verification

How we verify — and who checks us

We’ll be straightforward: no external expert has signed this methodology yet. Instead of asking you to trust a name, we built the app so you don’t have to take anyone’s word — ours included.

  • We restate; we don’t judge. Every flag restates a regulator’s published position — a regulation annex, an EFSA or SCCS opinion, an FDA evaluation, a national-agency advisory. We don’t flag on our own reading of individual studies.
  • Every flag carries the receipt. The source’s finding is quoted in its own words, linked, and archived — one tap from every verdict.
  • We check ourselves and publish the result. Each week we re-verify a random sample of assessments against their primary sources and publish the pass rate here.

Are you a qualified pharmacist, toxicologist, or regulatory scientist?

We’d genuinely welcome your review — with named credit here.


If we get it wrong

Corrections in the open

There’s a “report a problem” button on every verdict. We triage every report within 72 hours. If a verdict is wrong, we correct it and publish the correction in our public changelog — what changed, why, and which source drove it. We don’t quietly edit.


What we don't do

The lines we hold

  • No black-box scores — the rules are on this page, and every flag shows its source.
  • No AI-written safety claims — a model never decides a verdict or writes the explanations you read.
  • No advertising. No data sales. Ever.
  • Brands cannot pay to change a verdict.
  • No medical advice — we summarize published assessments; we don’t diagnose or treat.

BriskGuide provides information about ingredients as assessed by regulators and published research. We are not a medical, diagnostic, or certification service, and verdicts are not medical advice or safety guarantees. For decisions about your health or your child’s health, consult a qualified professional.